It seems like everyone is offended by all the Super Bowl commercials this year. First of all… get over yourselves. Secondly, how did you make it through the game with so much butt hurt?
Here’s the latest one coming under fire, and I actually have something to say about it.
Since the folks who read this blog aren’t members of the perpetually offended, you probably didn’t see what was so damn offensive about this ad. So I’ll tell you. 9/11.
Apparently, everyone is upset because Colonial Williamsburg used 9/11 to sell something. Oh the horror.
Let’s see. Colonial Williamsburg is in place to teach about a significant portion of our history. It does the job well, even if there is a bunch of high end modern shops at the end of the road. If you’ve never been to Williamsburg, it is full of historic buildings and people in costume playing characters to teach folks about the pre-revolutionary period. And having been there in the past several years, I should have seen the butt hurt coming after hearing how offended people were by the part Union Jack, part US Flag that was up around the town… and that was a real flag that was a necessary part of their teaching (and at least half the people who were offended didn’t know it was the Union Jack and were butt hurt because they thought it was the Confederate flag… which didn’t exist during the time period Williamsburg focuses on).
The commercial in question was showing significant events in US history to prove their point and position in the world (which I assume is part of why they were all played in reverse). Like it or not, 9/11 was part of our history. US history contains a lot of good, but also a lot of bad events.
My opinion? It most certainly did belong in that ad. I thought the ad was extremely well done and was a great ad. 9/11 was a significant piece of our history, not just because of the actual events, but how drastically the country changed after it happened. I don’t view it as them trying to capitalize off of that one event. They were using the entire history of the US – as a whole – to draw people to look even further back into our history by connecting it to recent history… and please come visit us to do so.
Let’s face it, not a whole lot of people pay attention to our history that far back these days. I know from my personal experience, it was hardly touched when I went to school. My history education was very poor anyway and I am almost completely self taught on history. A lot of people want to study WWII, but not a grand majority goes back much further. This is why people don’t know what WWI was about, or why people forget that honoring our Revolutionary War Vets is also important. If it wasn’t one of the “big” wars, no one cares. This ad was saying that our country has a rich history of good and bad and we need to see it all… and go back further. And they wanted to get as much of the most significant pieces in there. 9/11 was significant in a lot of ways. And it fit in to the ad well.
Good job, Colonial Williamsburg. I hope it triggers some more interest in our distant history by connecting it to recent history.